In Week 1, you were asked to create an e-Business Plan for a local company. Each week, you added a section to this e-Business Plan and submitted them for grading. The following sections should have been completed: Enterprise Marketing Management Plan (Wee
Create a four to five page evaluation of the company's values and goals. Include the following: Compare the organization's mission, vision, and values against the criteria for robust statements. Identify the organization's core competencies.
January 28, 2019
Six relationship and communication issues that are correlated with low marital satisfaction Six relationship and communication issues that are correlated with high marital satisfaction Credible research source for this conclusion; use the text, plus at le
January 28, 2019

In Week 1, you were asked to create an e-Business Plan for a local company. Each week, you added a section to this e-Business Plan and submitted them for grading. The following sections should have been completed: Enterprise Marketing Management Plan (Wee

In Week 1, you were asked to create an e-Business Plan for a local company. Each week, you added a section to this e-Business Plan and submitted them for grading. The following sections should have been completed: Enterprise Marketing Management Plan (Week 1 IP) Key Performance Indicators (KPIs) Process Plan (Week 2 IP) Data-Driven Web Analytics Plan (Week 3 IP) Search Engine Optimization Plan (Week 4 IP) Week 5 IP This week, you will be responsible for creating a Pay-per-Click (PPC) Plan of 4–5 pages. For this portion of the e-Business Plan, you must include the following: Create a description of the 3 types of searches that will be used in your PPC plan. Describe the PPC campaign that you recommend for the case study company. Define each of the following items listed below specifically for the case study company using goal-based target estimates: Click-through rate Cost per click Average cost per click Conversion rate Cost per conversion Cost per lead Cost per acquisition Create 5 ad groups, including their purpose and suggestions for headlines and text. Describe how you will implement your ads and track your ad score. Then, complete the e-Business Plan incorporating feedback as needed. All sources should be cited both in the text and in the references using APA format.

 

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